The Branded Residences Summit (TBRS) is India's premier conference dedicated to branded residences. Hosted by NOESIS Hotel Advisors, it convenes developers, global hotel brands, institutional investors, operators, and family offices to shape the future of luxury branded living. The second edition, TBRS 2026, takes place on 7th October · Wednesday · 2026 & 8th October · Thursday · 2026 at JW Marriott Mumbai Sahar.

TBRS is organised by NOESIS Hotel Advisors (NOESIS Capital Advisors), India's specialist hotel investment, hospitality, and branded residences advisory firm, based in Mumbai. NOESIS advises developers, investors, family offices, and global hotel brands across India and South Asia.

TBRS 2026 is held on 7th October · Wednesday · 2026 & 8th October · Thursday · 2026 at JW Marriott Mumbai Sahar in Andheri East, Mumbai, India. It is a two-day, closed-door summit, and access is by invitation only.

TBRS is built for senior decision-makers: real estate developers, global hotel and hospitality brand heads, institutional investors, asset managers, family offices, and specialist advisors. Attendance is capped at 250 vetted delegates, with no juniors and no spectators.

Branded residences pair a residential property with a globally recognised hotel or lifestyle brand, and they command a 20 to 35 percent price premium over comparable non-branded homes. India's pipeline is among the fastest growing in Asia, making the segment one of the most significant opportunities in luxury real estate today.

TBRS 2026 covers feasibility and underwriting, brand licence agreements and fee structures, the legal architecture of branded deals, capital and investment, sales velocity and pricing premiums, design and operations, and live market showcases. These are delivered through keynotes, power panels, fireside chats, and closed-door roundtables.

No. While global hotel brands are central to TBRS, the room is deliberately balanced across the full deal ecosystem: developers, institutional and private capital, family offices, legal and advisory specialists, designers, and operators. The summit exists to connect every party needed to structure a branded residence.

TBRS 2026 is by invitation only. Senior developers, hotel brand executives, investors, and family offices can apply for a Delegate Pass at tbrs.co.in/register or write to info@noesis.co.in. Each application is reviewed individually. Pricing is tiered and rises as the event approaches - see tbrs.co.in/register for current Delegate Pass pricing.

TBRS is closed-door and curated, not a public expo. Conversations are off the record, introductions are pre-matched by profile and objective, and the room is capped at 250 senior delegates. It is engineered for real deal-making rather than audience-building.

Mumbai is India's financial capital and its deepest pool of ultra-high-net-worth buyers, luxury developers, and institutional capital. It leads India's branded residences pipeline alongside Delhi NCR, Goa, and Bengaluru, which makes it the natural home for The Branded Residences Summit.

A branded residence is a luxury home co-developed with a globally recognised hotel or lifestyle brand such as Four Seasons, St. Regis, Aman, or IHCL, which contributes its name, design standards, and service. In India these properties typically carry a 20 to 35 percent price premium, with rental yields around 4 to 8 percent, and the pipeline has grown sharply since 2020.

Brands active in India's branded residences market include IHCL (Taj, SeleQtions), ITC Hotels, Marriott International (W, The Luxury Collection, Westin), Accor (Fairmont, Raffles, SO/), Hilton (Conrad, Waldorf Astoria), Hyatt, Banyan Tree, Radisson, Four Seasons, and Rosewood. These partnerships are routinely discussed and formed at TBRS.